# How can I automate my lead generation

## How to Generate Leads in Salesforce from Sales Navigator Using Delpha

Delpha lets you turn LinkedIn Sales Navigator searches into Salesforce leads automatically.

## Prerequisites

* Active LinkedIn or Sales Navigator account (Team or Enterprise)
* Your  [LinkedIn session is already connected Delpha](https://help.delpha.io/delpha-for-salesforce/how-to-faq/delpha-linkedin-connector/how-can-i-connect-my-linkedin-account-to-delpha)
* You have access to create and manage  [**Delpha campaigns**](https://help.delpha.io/delpha-for-salesforce/delpha-campaigns/create-a-delpha-campaign)

## Step-by-Step Instructions

1. **Search for Prospects in Sales Navigator**
   * Open [Sales Navigator](https://www.linkedin.com/sales/)
   * Apply filters to target ideal prospects (job title, company, region, etc.)
   * Copy the **URL of your search results page**

<div align="left"><figure><img src="https://2667079222-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FYmkiQxbgPV34P1O0Qsq9%2Fuploads%2F8B29Bim0kdbpVthyuqoY%2FLKSearch.png?alt=media&#x26;token=adeeb76f-b042-40b7-8b1b-74dcba20732c" alt="" width="375"><figcaption><p>Sales Navigator Search</p></figcaption></figure></div>

2. **Create a** [**Delpha Campaign**](https://help.delpha.io/delpha-for-salesforce/delpha-campaigns/create-a-delpha-campaign)

* Navigate to the **Delpha Data Quality** app
* Click **Campaigns** > **New**
* Choose [**Lead Generation as the campaign type**](https://help.delpha.io/delpha-for-salesforce/delpha-campaigns/configure-a-delpha-campaign/select-the-campaign-type/lead-generation)

3. **Add Prospects from LinkedIn**

* In step 2 of the campaign, click [**Add Member**](https://help.delpha.io/delpha-for-salesforce/delpha-campaigns/configure-a-delpha-campaign/add-campaign-members)
* Select **From LinkedIn or Sales Navigator**
* Paste the LinkedIn search URL
* Adjust filters and options as needed

4. **Prepare for Enrichment**

* [Assign team members with valid LinkedIn cookie for enrichment.](https://help.delpha.io/delpha-campaigns/configure-a-delpha-campaign/review-and-update-the-settings#user-assignment)
* Choose to run the campaign **on demand** or [**schedule it automatically**.](https://help.delpha.io/delpha-campaigns/configure-a-delpha-campaign/review-and-update-the-settings#automated-campaign-scheduling)

{% hint style="info" %}
By setting a scheduled execution, you ensure that new contacts and accounts are created in your org based on your favorite LinkedIn search patterns or LinkedIn lists
{% endhint %}